We're building community through events and peer to peer networking, professional development, connection and accountability. 

Professional Development
 Peer Advisory Groups for Franchise Professionals & Executives

Bringing franchise professionals together to learn & grow

Live Events

Like minded peer groups for accountability and support

Peer Advisory Groups

Offering you modern resources from fran dev to leadership

Training & Workshops

Join The Hello Mastermind Peer Advisory Groups 

accountability & community

When you join, you gain access to Hello Mastermind events, monthly calls with your peers, and a dedicated Slack channel for ongoing connection and learning.

Check out our current groups below.

Learn more & apply

Franchise Marketing Executives

the peer advisory group for

This group is for C-suite level and Franchise Marketing Executives seeking collaboration with peers and training/professional development at your level of skill.

Peer Advisory Group Requirements:

- Exec Level (VP, CMO) at a franchise
- Franchise has 50+ locations
- 3-month commitment 
- Adhere to our Rules of Engagement
What's Included In Full Membership

- Access to all events (live & virtual)
- Monthly virtual calls with your group
- Access to private Slack channel
- Accountability network
- Exclusive events at conferences
Learn more & apply

Growing Franchise Marketers

the peer advisory group for

This group is for franchise marketing professionals of brands with a growth-focused approach to professional development.

Peer Advisory Group Requirements:

- Marketer at a franchise brand 
- Any marketing position welcome
- 3-month commitment
- Adhere to our Rules of Engagement
What's Included In Full Membership

- Access to all events (live & virtual)
- Monthly virtual calls with your group
- Access to private Slack channel
- Accountability network
- Exclusive events at conferences
learn more & apply

Franchise Development Executives

the peer advisory group for

Calling all Franchise Development Executives seeking collaboration with peers and professional development. Apply now to join the waitlist!

Peer Advisory Group Requirements:

- Exec Level (VP, CDO) at a franchise
- Franchise has 50+ locations
- 3-month commitment 
- Adhere to our Rules of Engagement
What's Included In Full Membership

- Access to all events (live & virtual)
- Monthly virtual calls with your group
- Access to private Slack channel
- Accountability network
- Exclusive events at conferences
COMING SOON

CEOs of Emerging Franchise Brands

the peer advisory group for

This group is for Franchisors and CEOs of emerging franchise brands. If you're seeking a collaborative community of peers to learn from, apply to join the waitlist!

Peer Advisory Group Requirements:

- CEO/Leader at a franchise brand 
- Franchise has 2-50 locations
- 3-month commitment
- Adhere to our Rules of Engagement
What's Included In Full Membership

- Access to all events (live & virtual)
- Monthly virtual calls with your group
- Access to private Slack channel
- Accountability network
- Exclusive events at conferences

What You Learn at Our Events, You Can Implement In Your Business Tomorrow

hello mastermind events

Live events, virtual workshops, and monthly peer advisory groups. The Hello Mastermind events are designed for maximum interaction and taking what you learn back to your system.

This was my first time attending event and found it a great benefit to be surrounded and learning from others who have the same challenges and opportunities in the franchise space.

Kelly Crompvoets, VP of Marketing, Any Lab Test Now

Katherine LeBlanc, Fractional CMO at Apollo CMO

One-of-a-kind immersion for marketing leaders! The format allows you to solve your biggest problems while giving you an energizing experience with peers. It's an unprecedented sneak peek into if the grass is really greener at other organizations, bonding over the similarities and supporting each other through the pitfalls. This is an event where your CEO is actually interested in hearing - so what'd you learn?

Jamie Eslinger, SVP of Marketing & Integration at The Little Gym

The CMO Mastermind is a game changer for anyone who wants to gain insights or validation, on whatever challenge they're currently wrestling with, from other like-minded CMO's and marketing mavens (it was also a lot of fun!!) I left with new friends and fresh insights.

Ashley Mitchell, Franchise Marketing Specialist

The CMO Mastermind is by far one of the most valuable groups/events that I've been a part of. We workshopped current challenges, got to the root of problems and got feedback from peers that have faced similar challenges. In a small group setting, with people who sit in the same seat that you sit in, you're able to quickly develop trust that leads to great insights and actionable takeaways.

what our members are saying

Questions About Hello Mastermind

What is the cost of membership?
We have several membership options AND several pricing options that you can view on the appropriate group page. There are discounts for annual and all-access memberships.

Which group is right for me?
We have several available. Please review the requirements and stay posted for more groups to be added soon.

How many people are in each group?
To most effective peer groups are small. We aim to have 12-15 members in each group. 

How do you handle competitive industries?
We will insure each group will not have competitive industries or sources of conflict of interest. Should similarities exist, we will address it with both members for agreement.

Can I just attend the in-person retreats?
Yes! If you're not ready to make an ongoing commitment, you can just attend the retreats. However, word on the street is the ongoing accountability is advantageous to your professional growth!

Can I cancel?
To make the most of the group, we ask that you commit a minimum of 90 days. If you find it's not for you, we just ask for a 30 day notice so that we can fill your spot so the other members can retain the value.

Interested in a Partnership with Hello Mastermind?

strategic partnerships

Learn more about partnering with our peer groups to meet decision-makers and collaborate with the best in the industry. BONUS: Supplier peer groups included with partnership. Fill out the contact form below and we'll be in touch!

2024 Sponsors:

2024 Hello Mastermind Sponsors:

presenting sponsor

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Get In Touch

Founded With a Vision for Accessible, Modern Professional Development

founded by liane caruso

Liane has spent 20+ years in franchising, she's seen how franchise marketing executives and professionals thrive when supported with training and community. Hello Masterminds is the solution, bringing peer support, accountability, and events to industry leaders.

Hello Mastermind is a part of Franchise Assembly, an events company focused on supporting franchise systems and people with modern training and workshops.

Join a Supportive Community of Franchise Professionals

one last thing

Gain a peer community, access to industry-leading training and resources, monthly accountability, and invites to top-tier events. Come join the crew!

The Peer Advisory Group for Franchise Marketing Executives

Learn more & apply

The Peer Advisory Group for Franchise Marketers

Learn more & apply